Having customer support messages, tweets, or Facebook comments all in one table is helpful. There is no doubt about that. However, what’s even more useful is the ability to search the texts quickly for emotionally tinged mentions of your company. Even though everybody prefers reading positive reactions and reviews, it’s the negative ones that help…
Category: Resources
Hockey Sentiment Infographic
One can use sentiment analysis for something serious, like routing angry customer emails to senior representatives, or for something fun, like analyzing tweets about the 2015 Hockey World Cup. We have done both, but for the latter, we have created an infographic: