Segmentation
Cluster your readers by topics they are interested in, and track and analyze the popularity, not just of individual articles, but of topics.
Automatic
Article Tags
Artificial intelligence does the tedious work, so journalists can focus on what’s really important.
Tagging media production with keywords is necessary for proper user segmentation, advertisement targeting, good SEO, and much more. But tagging is boring, tedious, and error-prone. Let Geneea Interpretor do it for you automatically.
Advertisement targeting
Advertisers can specify which keywords their ads should or should not appear with.
Archive search
Find related articles easily. Allow readers to follow certain keywords. Automatically find appropriate photos.
SEO
Keywords will improve the interconnectedness of your website. New pages will be created for individual keywords.
“Geneea’s keywords have saved us a lot of manual work. We were really impressed with their quality. Moreover, Geneea is going out of their way to fine tune their API to our needs.”
Features
Consistent
Ask two journalists to assign keywords to the same articles, and on average, they will agree on less than 20% of those keywords.
Our system takes into account your whole media archive, does not get tired, and follows editorial preferences to the letter.
Intelligent
Our system relies on a huge knowledge base containing millions of records. Scientists, athletes, singers, politicians, cell phones, villages, you name it. And of course, we can integrate your existing keywords, use your IDs, etc.
Flexible
Do you need more or fewer keywords? General or specific ones? Are some keywords absolutely necessary or absolutely forbidden in some context? We have you covered. The system is fully configurable, either globally or by topic.
Constantly learning
Our system is constantly learning from your feedback.
When you decline a keyword we suggest or add a new one, use our feedback API to let us know.
Extendable
We can add IAB or IPTC categories. You can also use our semantic vectors to cluster similar articles together.
Reliable
Our system is easy to integrate. Just call our industry standard REST API. It is 99.99% available.
It's easy!
3 Steps to Production
Step 1
Agreement
Let us know what you need. Our experts will analyze your requirements and suggest the best setup. There is no commitment from your side.
Step 2
Model tuning
We fine-tune our system to match your needs and to return exactly the keywords you want. We can usually do this in one day or less.
Step 3
Go
Your custom models are live and ready to be used via our REST API. Call it, use it.
Optional
Archive analysis
Ideally, we assign keywords to all your old articles as well. It’s good to be consistent. This is done only after you are happy with our results. We can use a dump from your CMS or, with your permission, we can crawl the articles on your website.
Recent Geneea News
Geneea at WAN IFRA AI Forum
This week, our co-founder Petr Hamerník attended WAN IFRA’s AI Forum in Paris. This conference connects the biggest innovators in AI and journalism, and we are honored to be part of this inspiring community. So, what are the key insights for implementing AI into journalistic processes in 2024? 1) Generative AI is here to stay—it...
CUE Days 2024 in Berlin
In mid-November, we attended CUE Days, hosted by Stibo DX—a unique conference focused on the future of media and customer journeys with CUE products. We participated in insightful sessions on the transforming news media landscape and the upcoming innovations Stibo DX is bringing to the table. Jirka Hana and Jesper Weltz shared insights from our...
World News Media Congress 2024
At the end of May 2024, we attended the World News Media Congress in Copenhagen, which had been organized by WAN-IFRA. The main topic of the conference was generative AI and large language models. The discussions focused on the application of AI for editorial work and the use of media house content by technology companies...